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Your selections:
Strategic recommendations for new product adoption in the Chinese market
- Chao, Chih-Wei (Fred), Reid, Mike, Lai, Po-Hsin, Reimers, Vaughan
Vicarious innovativeness or vicarious learning: the role of existing vicarious innovativeness in new product purchase intentions
- Chao, Chih-Wei, Reid, Mike, Hung, Yu-Chen
An investigation into the acquisition, generalization, facilitation and immunization of intergroup anxiety
- Harris, Nicholas Charles
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